L'Oreal Excellence Age Perfect was specifically developed to color mature, gray hair. Our exclusive Layered-Tone Technology provides color full of highs and lows. At the roots, regrowth is beautifully blended with the rest of your hair. The restorative Pro-Keratine Complex helps replenish hair from within, delivering volume and shine. For women with 75% or more grays. Discover hair color for mature hair that flatters you perfectly!